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"If advertising had a little more respect for the public, the public would have a lot more respect for advertising."
- James Randolph Adams
"Advertising is an investment, not an expense."
- Kevin Mckiernan
"Many a small thing has been made large by the right kind of advertising. "
- Mark Twain
"Advertising is the principal reason why the business man has come to inherit the earth."
- James Randolph Adams
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Guerrrila Marketing: is an unconventional way of performing promotional activities on a very low budget.
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